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Nintendo Profits Dive 52 Percent in First Fiscal Half
Nintendo has announced they've posted 69.49 billion yen ($772 million) in profits during the first half of the fiscal year spanning April to September, a whopping 52 percent drop from the 144.83 billion yen ($1.59 billion) profit they posted during the same period last year (via AP).
The earnings trail the 100 billion yen ($1.1 billion) Nintendo forecasted for the period back in May. This is forcing Nintendo to lower their full-year forecast of 300 billion yen profit to 230 billion yen, which would be down from the record 279.1 billion yen profit they raked in last year -- and would make this the first time in six years that Nintendo is predicting its profits to fall.
Six years is a hell of a run, but this is a clear indication that demand for the Wii -- once literally impossible to sate -- has cooled down considerably, with stacks of the system just as likely to be found at retailers as empty shelves were a couple of years ago. |
it was bound to happen. everyone in the world finally has a Wii, so there are no reasons for people to buy them anymore. i wonder if the new DSi will boost those sales or not. i hope they keep the old DSi available since i want to get one soon, but i dont want to be forced to buy the big version of it.
